- Position Title: Sales Operations Coordinator
- Number of Vacancies: 1
- Location: Nairobi
- Employment Type: Full Time
- Application Deadline: January 14, 2026
- Category/Department: Sales / Marketing / Retail / Business Development, Operations / Administration
- Salary Expectation: Estimated KSh 150,000–300,000 gross monthly (including allowances/benefits). This estimate is based on market rates for mid-level sales operations roles in the Kenyan FMCG sector with 3-6 years experience, drawing from Glassdoor (sales operations analysts averaging KSh 120,000–280,000), BrighterMonday and Corporate Staffing Services listings for similar coordinator positions (KSh 180,000–350,000 for experienced candidates), and PayScale data adjusted for 2025-2026 trends. Actual remuneration is set by the employer and may vary; this is an independent approximation to guide expectations and negotiation – no legal implication intended.
Introduction
Secure a pivotal Sales Operations Coordinator role with a leading Kenyan FMCG manufacturer renowned for its confectionery, food, and consumer goods portfolio. This Sales Operations Coordinator position in Nairobi offers the opportunity to drive sales efficiency through process automation, data-driven insights, and strategic planning in a dynamic fast-moving consumer goods environment. Ideal for experienced professionals passionate about optimizing sales performance and supporting commercial growth, this role combines analytical expertise with operational leadership.
As a Sales Operations Coordinator, you will play a central part in enhancing team productivity, standardizing reporting, and aligning demand planning with business objectives. Join a prominent player in Kenya’s manufacturing sector and contribute to innovative sales strategies that deliver measurable results. Applications close soon – advance your career in FMCG sales operations today.
About Kenafric Manufacturing
Kenafric Manufacturing Limited is one of Kenya’s largest and most established FMCG companies, specializing in the production of confectionery, footwear, juices, stationery, and other consumer products. With a strong focus on quality, innovation, and local manufacturing, the company has built a reputable brand portfolio that serves both domestic and regional markets. Kenafric employs modern production techniques and maintains high standards to deliver affordable, high-quality goods to consumers across East Africa. Committed to operational excellence and employee development, Kenafric provides a professional environment for talented individuals to contribute to sustainable business growth.
1. Sales Operations Coordinator (Nairobi – 1 Post)
Brief Overview:
The role is responsible for developing standardized tools, methodologies, and processes to improve sales team efficiency. It involves collecting, analyzing, and reporting sales data, creating reports, supporting internal, retail, and consumer campaigns, and enhancing overall business insights to drive better decision-making and sales productivity.
Key Responsibilities
- Responsible for the development and implementation of new processes and procedures for effective and efficient team operations.
- Create and maintain documentation on key processes, policies, and relevant training materials on any automated processes.
- Act as the liaison on sales force automation and oversee its gradual improvement and scope to cover the entire sales process.
- Proactively identify opportunities for improvement in the Sales process. Work closely with the field to identify the opportunities, develop an action plan, monitor execution, and report out performance.
- Standardize and build business reporting metrics for strategic analysis and internal business review at all levels of the organization including executive, middle management, and field level sellers.
- Partner with sales leadership to develop and train commercial teams on key dashboards, reports, and processes that will make the team more efficient and successful.
- Help sales leaders make data-driven decisions through advanced analysis and better forecasting using predictive models/tools.
- Work alongside commercial leaders to define quarterly objectives, standardize business reporting, and create dashboards for sales executives and teams in line with the set objectives.
- Own the end-to-end process of tracking and analyzing the outlet evolution per individual customer and delivering regular insights to the business.
- Support the execution of the annual planning cycle, territory design, sales roadmaps and targeting.
- Translation of overall KML business objectives to targets for sales team and distributors
- Development of demand plan-based company business objectives.
- Alignment of demand plan with supply planning process and production team
- Work with the Head of Sales to create and maintain a world-class Sales culture, focused on delivering results by providing ongoing coaching and development of sales support staff.
- Analyze performance metrics data and leverage it to effectively coach and develop the Sales Support team.
- Getting accurate, real-time visibility of team performance in addition to comparing individual performances within a sales team.
- Provide sales process training to sales personnel to enhance their skills and overall efficiency.
- Using results obtained from sales forecasting and analysis, offer recommendations critical for deciding a suitable sales strategy and business go-to-market model.
- Oversee the enforcement of sales routines by key resources to ensure compliance.
- Team facilitation to always ensure smooth operation of the sales team and timely execution of their deliverables.
- Keeping the sales force in check tactically by making sure their everyday tasks are aligned with the company strategy.
- Provide salespersons with useful product information as well as sales data and best practices for optimal sales performance.
- Drive key work streams with the ability to identify milestones, activities, deliverables, and requirements to create project plans and track to deadlines
- Work with marketing to enable salespeople and tie marketing activities to sales processes.
Requirements for Appointment / Qualifications
- Holder of a Degree in Finance, Economics, Statistics or any other related area
- Possession of between 3-6 years in a similar role in FMCG set up.
- Ability to use advanced Excel, or any other BI tool.
- Proficiency with any sales automation tool.
- Well-developed capabilities in problem-solving and crafting efficient processes.
- Demonstrate the ability to think both analytically and creatively.
- Possesses strong problem-solving skills.
- An innate drive to innovate and optimize the use of available resources.
- Communicates clearly and effectively.
- Pays close attention to detail.
- Manages time efficiently.
- Works well with a team.
- Possesses strong report writing skills.
- Can conduct independent research.
- The ability to translate different sets of data into a compelling whole story that drives value for commercial leadership.
How to Apply
Apply online through the official application form: https://airtable.com/appueLbMSPkE8Mzu6/pagVE61x7aK7leDYQ/form
Important: Kenafric Manufacturing never requests payment during recruitment. Stay alert against fraud.
Kenafric Manufacturing is an equal opportunity employer and encourages applications from qualified candidates of all backgrounds.
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