Essential Job Details

• Position Title: Fashion Sales Executive
• Location: Nairobi, Kenya
• Employment Type: Full-Time
• Number of Vacancies: 1
• Salary: KES 30,000 – KES 50,000 Monthly (Estimated based on market research from reputable sources: PayScale and Glassdoor for sales executive roles in Nairobi’s fashion and retail sector)
• Category/Department: Sales / Marketing
• Reporting To: Sales Manager / Marketing Coordinator
• Application Deadline: Not specified (apply as soon as possible)

Introduction

An exciting fashion sales executive opportunity is now available through Gap Recruitment Services Limited in Nairobi, Kenya, for a dynamic and creative professional to drive in-store sales and create engaging social media content for a growing fashion brand. This full-time role combines customer engagement with content creation on platforms like TikTok and Instagram, offering a chance to promote products, meet sales targets, and build the brand’s online presence. Ideal for outgoing individuals with 1-2 years of retail experience and proven social media skills, the fashion sales executive position provides a platform to leverage communication and creativity in a vibrant retail environment. By joining this opportunity, you’ll contribute to brand growth while developing expertise in both traditional sales and digital marketing.

About Gap Recruitment Services Limited

Gap Recruitment Services Limited is a professional recruitment firm based in Nairobi, Kenya, dedicated to connecting top talent with opportunities across various industries, including fashion and retail. The firm specializes in managing the entire recruitment process for clients in Africa and beyond, ensuring seamless hiring for roles that drive business success. Committed to equal opportunity and ethical practices, Gap Recruitment Services Limited never charges candidates and focuses on building long-term partnerships. With a client in the fashion sector, the firm supports innovative brands by sourcing professionals who excel in sales and digital engagement. This makes it an ideal partner for the fashion sales executive role, providing access to a supportive network and career advancement in Nairobi’s competitive retail landscape.

Key Responsibilities

Sales & Customer Engagement

• Attend to walk-in customers, providing excellent service and personalized recommendations to enhance their shopping experience in the fashion sales executive role.
• Promote and sell fashion products actively, meeting and exceeding sales targets through effective upselling and cross-selling techniques.
• Handle customer inquiries promptly, resolving issues to ensure satisfaction and build loyalty.
• Build and maintain positive relationships with clients, following up on purchases and encouraging repeat business.
• Monitor sales trends to provide feedback on popular items and customer preferences.
• Assist in inventory management by tracking stock levels and alerting management to low supplies.
• Organize in-store displays to attract customers and highlight new arrivals.
• Collaborate with the sales team to execute promotional events and campaigns.
• Process transactions accurately using point-of-sale systems.
• Gather customer feedback to inform product improvements and service enhancements.

Content Creation & Social Media Marketing

• Create engaging TikTok and Instagram content, including videos, reels, stories, and product showcases to boost brand visibility in the fashion sales executive role.
• Manage customer inquiries and engagement on social media platforms, responding promptly to comments and messages.
• Collaborate with the marketing team to align content with promotions, campaigns, and seasonal trends.
• Share customer insights and social media trends with management to refine strategies.
• Develop content calendars to ensure consistent posting and audience growth.
• Edit videos and images using basic tools to produce high-quality visuals.
• Analyze social media metrics to measure engagement and suggest improvements.
• Participate in live sessions or takeovers to interact with followers in real-time.
• Source user-generated content from customers to feature on platforms.
• Stay updated on fashion trends and platform algorithms to optimize content performance.

Qualifications and Skills

• Experience: At least 1-2 years of sales or customer service experience, preferably in retail or fashion sectors for the fashion sales executive role.
• Social Media Proficiency: Active on TikTok and Instagram with proven content creation skills, including video editing and posting.
• Personality: Outgoing, confident, and customer-oriented to thrive in a dynamic retail setting.
• Communication Skills: Strong communication and interpersonal skills for engaging customers and teams.
• Adaptability: Ability to work in a fast-paced retail environment with varying demands.
• Creativity: Creative mindset with an eye for trends and engaging visuals.
• Technical Skills: Basic knowledge of social media tools and content creation apps.
• Education: Diploma or degree in Marketing, Business, or related field is preferred.
• Customer Focus: Passion for fashion and understanding of customer needs.
• Analytical Skills: Ability to interpret social media insights for better strategies.
• Teamwork: Collaborative spirit to work with marketing and sales teams.
• Preferred Skills: Experience in digital marketing or e-commerce platforms.
• Language Skills: Fluency in English and Swahili for customer interactions.
• Time Management: Strong organizational skills to balance sales and content duties.

Company Culture and Values

The client company, supported by Gap Recruitment Services Limited, fosters a vibrant and supportive work environment that encourages creativity, teamwork, and professional growth in the fashion retail sector. Committed to equal opportunity hiring, the organization values diversity and innovation, empowering employees to contribute to brand development through both in-store and online efforts. The culture emphasizes customer-centricity and excellence, providing opportunities to build skills in sales and digital marketing. With a focus on work-life balance and exposure to trend-setting initiatives, it’s an ideal setting for a fashion sales executive to thrive while driving the brand’s presence on social media and in retail spaces.

How to Apply

Apply now for the Fashion Sales Executive position. Submit your updated CV through the official Career Page or contact +254 784 155 512 for application support by the deadline. For more details, visit: Submit Application. Clearly indicate your interest in the fashion sales executive role. Only shortlisted candidates will be contacted. Gap Recruitment Services Limited is committed to equal opportunity hiring and does not charge candidates at any stage of the recruitment process.

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Tags

fashion sales executive, Nairobi jobs, retail sales Kenya, social media content 2025, digital marketing careers

Extended Content for Depth and Context

The fashion sales executive role through Gap Recruitment Services Limited is a multifaceted position that blends traditional retail sales with modern digital content creation, ideal for creative individuals passionate about fashion in Nairobi’s dynamic market. As a fashion sales executive, you’ll engage customers in-store while crafting compelling TikTok and Instagram content to amplify the brand’s reach. This full-time opportunity requires 1-2 years of sales experience and active social media presence, offering growth in both customer-facing and online marketing skills. In a competitive fashion retail landscape, this role positions you at the intersection of physical and digital commerce, driving sales and building brand loyalty.

Why Choose This Fashion Sales Executive Role?

The fashion sales executive position stands out for its dual focus on sales and content creation, allowing you to leverage interpersonal skills in-store while expressing creativity online. Unlike standard sales jobs, it includes social media management, providing exposure to digital trends and campaigns. Gap Recruitment Services Limited ensures ethical hiring, and the client’s supportive environment offers professional development in a vibrant retail setting. For Nairobi-based professionals, this role combines stability with innovation, ideal for those eager to grow a fashion brand through engaging content and exceptional customer service.

The Role in Fashion Retail

In fashion retail, the fashion sales executive drives revenue by attending to customers, promoting products, and resolving inquiries to foster loyalty. You’ll meet sales targets through personalized service, while content creation on TikTok and Instagram showcases outfits, trends, and promotions to attract online audiences. This integrated approach enhances brand visibility, blending in-store interactions with digital engagement to create a cohesive customer experience in Kenya’s evolving retail sector.

Sales & Customer Engagement in Detail

As a fashion sales executive, attending to walk-in customers involves greeting them warmly, understanding needs, and recommending styles that suit their preferences. Promoting products means highlighting features, benefits, and current deals to exceed targets. Handling inquiries requires quick resolutions, such as size availability or return policies, while building relationships encourages repeat visits through follow-ups. Monitoring trends and feedback informs inventory decisions, ensuring the store stocks popular items.

Content Creation & Social Media Marketing

Creating TikTok and Instagram content is a key aspect of the fashion sales executive role, involving short videos of outfit try-ons, styling tips, or behind-the-scenes store life. Managing engagement means responding to comments, DMs, and stories to build community. Collaborating with marketing aligns posts with campaigns, like seasonal sales, while sharing insights on trends helps refine strategies. Developing calendars ensures consistent posting, and analyzing metrics like views and likes measures success, optimizing future content for better reach.

Qualifications and Skills in Practice

With 1-2 years in sales, the fashion sales executive brings retail know-how to engage customers effectively. Active social media use demonstrates content skills, from filming reels to editing with apps like CapCut. An outgoing personality shines in interactions, while strong communication conveys product details clearly. Creativity spots trends, like viral challenges, adapting them for the brand. In a fast-paced store, adaptability handles peak hours, balancing sales with content shoots.

Balancing Sales and Content Duties

The fashion sales executive must multitask, shifting from customer service to content creation seamlessly. Mornings might focus on sales during peak hours, afternoons on filming and editing. Tools like smartphones and basic software aid efficiency, while time management ensures targets are met. Collaboration with teams integrates feedback, enhancing both areas.

A Day in the Life

A typical day as fashion sales executive starts with store opening, greeting customers, and promoting new arrivals. Mid-morning involves sales transactions and inquiries, followed by a lunch break for content planning. Afternoons include styling sessions for TikTok videos, editing reels, and posting on Instagram. Evenings wrap with engagement responses and trend analysis, preparing for the next day in Nairobi’s bustling retail scene.

Why Nairobi Is Ideal

Nairobi’s fashion hub status, with vibrant markets and social media-savvy youth, makes it perfect for the fashion sales executive role. The city’s diverse clientele provides rich customer interactions, while its digital ecosystem supports content creation. Proximity to trends and influencers enhances creativity, positioning you to grow the brand effectively.

Preparing for Success

To succeed as fashion sales executive, build a portfolio of social media content and practice sales pitches. Stay updated on fashion trends via apps and networks. Highlight retail experience in your CV, and prepare for interviews by demonstrating TikTok skills. Networking in Nairobi’s fashion scene can open doors.

The Broader Impact

As fashion sales executive, your efforts drive sales and online growth, boosting the brand’s market share. Engaging content attracts new customers, while excellent service retains them, contributing to retail success in Kenya.

Career Growth Opportunities

The fashion sales executive role leads to senior sales or digital marketing positions, with skills transferable to e-commerce. Gap Recruitment’s network offers advancement in fashion retail.

Challenges and Solutions

Challenges include balancing duties—use schedules. Content slumps? Analyze trends. Busy sales? Delegate minor tasks. These ensure performance.

Industry Trends in Fashion Sales

The fashion sales executive field trends toward omnichannel retail, with social commerce rising. TikTok shops and Instagram features demand versatile skills, aligning with this role.

Final Thoughts

The fashion sales executive role is a dynamic entry to fashion retail, blending sales and digital creativity. Apply through Gap Recruitment to join a growing brand.

Salary Estimate: KES 30,000–50,000 monthly, estimated based on market research from reputable sources PayScale (average KSh 505,929 annually or ~KSh 42,161 monthly for sales executives in Kenya) and Glassdoor (Nairobi sales executive average KES 40,000 monthly base, with range up to KES 52,000 total pay), adjusted for fashion retail with 1-2 years experience.