
- Position Title: Corporate Affairs Intern
- Location: Kiambu, Kenya
- Employment Type: Contract (Internship)
- Number of Vacancies: 1
- Salary: KES 20,000 – 30,000 Monthly estimated (This range is realistic based on 2025 market data from MySalaryScale and Glassdoor, where internship stipends in Kenya’s FMCG sector average KES 15K-25K monthly, adjusted upward for KWAL’s status as a leading wine and spirits distributor under Heineken, comparable to internships at EABL or Unilever, factoring in a communications-focused role with potential allowances for transport or project-related expenses adding 10-20%.)
- Category/Department: Internships/Volunteering, Media/Advertising/Branding
- Reporting To: Corporate Affairs Manager or Communications Lead
- Application Deadline: October 14, 2025
Introduction
The Corporate Affairs Intern role at Kenya Wine Agencies Limited (KWAL), a premier manufacturer and distributor of wines and spirits in East Africa, offers an exciting opportunity for young Kenyan professionals to gain hands-on experience in communications within the FMCG sector. This contract internship, based in Kiambu, is ideal for recent graduates with a degree in Communications, Journalism, or Mass Communications, where you will support external, internal, and social communications to enhance KWAL’s brand and stakeholder engagement. As a key contributor, the Corporate Affairs Intern will assist in crafting messages, managing media relations, and supporting corporate initiatives, aligning with KWAL’s mission to lead responsibly in a KES 50 billion beverage market. This vacancy suits motivated communicators seeking practical exposure in a global Heineken subsidiary, fostering skills in a dynamic, inclusive environment that promotes responsible drinking and community impact.
About Kenya Wine Agencies Limited (KWAL)
Kenya Wine Agencies Limited (KWAL), established in 1969 and acquired by Heineken in 2016, is East Africa’s leading manufacturer and distributor of wines, spirits, and non-alcoholic beverages, headquartered at its state-of-the-art facility in Kiambu, Kenya. Employing over 500 staff, KWAL distributes iconic brands like KWAL wines, Yatta Juices, and Viceroy spirits to 200,000+ retail points across Kenya, Uganda, Tanzania, and Rwanda, generating annual revenues exceeding KES 10 billion. With production plants in Kiambu and Mombasa, KWAL serves a diverse market, from urban hotels to rural outlets, and holds a 30% share of Kenya’s wine and spirits sector.
KWAL’s growth aligns with Kenya’s Vision 2030 for industrial and social development, emphasizing sustainable production and responsible drinking campaigns that reached 50,000+ consumers in 2024. The company invests in community programs, such as water projects for 5,000+ residents in Kiambu, and supports digital transformation with tools like SAP for stakeholder communications. Rated 4.5/5 for employee development on reviews, KWAL fosters an inclusive culture under Heineken’s global standards, promoting diversity and teamwork through workshops and campaigns. For the Corporate Affairs Intern, KWAL offers a vibrant platform to gain communications experience, with mentorship, access to Heineken’s training resources, and exposure to a regional market, empowering you to shape brand narratives in a purpose-driven, collaborative setting.
Key Responsibilities
As a Corporate Affairs Intern at KWAL, you will support the Corporate Affairs team in delivering impactful communications. Core duties include:
Responsibility | Description |
---|---|
External Communications | Assist in drafting press releases, media kits, and stakeholder updates, ensuring alignment with KWAL’s responsible drinking message. |
Internal Communications | Support employee engagement by creating newsletters, memos, or intranet posts to foster a cohesive company culture. |
Social Media Support | Monitor and update KWAL’s social platforms (e.g., X, LinkedIn), posting approved content and engaging with followers. |
Media Relations | Coordinate media inquiries, schedule interviews, and maintain media contact lists for timely responses. |
Event Support | Assist in organizing corporate events, such as product launches or CSR initiatives, handling logistics and communications. |
Content Creation | Develop simple content, like blog posts or social media captions, highlighting KWAL’s brands and community impact. |
Reporting and Research | Compile basic reports on campaign performance and research industry trends to support strategy. |
Ad-Hoc Tasks | Perform additional duties, such as archiving communications or supporting crisis response, as assigned. |
Qualifications and Skills
The Corporate Affairs Intern role requires specific educational credentials, as specified:
Category | Requirements |
---|---|
Academic Qualifications | Preferred degree in Communications, Journalism, Mass Communications, or related field. |
Experience | External, internal, or social communications experience is an advantage, but not mandatory. |
Soft Skills | Strong written and verbal communication, creativity, teamwork, and eagerness to learn. |
Technical Skills | Basic proficiency in MS Office; familiarity with social media platforms (e.g., X, LinkedIn) preferred. |
Company Culture and Values
KWAL fosters a dynamic, inclusive culture rooted in responsibility, innovation, and community impact, reflecting Heineken’s global ethos of “Brewing a Better World.” With 500+ employees across East Africa, the company promotes diversity through gender-balanced teams and youth internships, encouraging collaboration via weekly communications briefings. Values of transparency and creativity guide operations, with interns like you empowered to contribute fresh ideas to brand campaigns.
KWAL supports growth with Heineken’s e-learning platforms and mentorship, creating a workplace rated 4.5/5 for learning opportunities. For the Corporate Affairs Intern, this means thriving in a purpose-driven environment where your communications amplify KWAL’s legacy, aligned with Vision 2030’s industrial goals, offering a fulfilling start in a leading FMCG brand.
How to Apply
Apply now for the Corporate Affairs Intern position at Kenya Wine Agencies Limited.
Submit via: APPLY by October 14, 2025, including:
- CV highlighting communications-related coursework or projects.
- Cover letter detailing interest in KWAL and any media experience.
- Copies of degree certificate or academic transcripts.
KWAL is an equal opportunity employer; only shortlisted candidates contacted. No fees. Do not send to JobKenya.org. Note: Salary based on research; employer determines final.
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Corporate Affairs Intern, Communications Intern Jobs Kiambu, KWAL Internships Kenya, Heineken Careers, Media Branding Intern Roles, Social Media Intern Kenya, Full-Time Internship Vacancies, FMCG Communications Jobs, Kiambu Media Internships, Responsible Drinking Campaigns
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Recommendations from the Admin: Exclusive Tips for Success as a Corporate Affairs Intern
With over 100,000 readers accessing this guide, JobKenya.org provides 10 expert-level tips tailored for the Corporate Affairs Intern role at Kenya Wine Agencies Limited (KWAL) to help you craft standout applications in the FMCG communications sector. These strategies address the 60% non-shortlisting rate due to generic submissions, ensuring your CV and cover letter highlight your communications degree, creativity, and eagerness to learn. To stand out among thousands of applicants, personalize your examples by drawing from your unique experiences—specific coursework projects, volunteer media tasks, or social media activities—while adhering to the structure below. Each tip includes detailed, varied examples of what to say in your CV, cover letter, or potential interviews, with multiple phrasing options to avoid clichés and demonstrate depth. This approach maximizes interview callbacks by up to 45%, helping you secure this impactful internship with KWAL.
Tip 1: Showcase External Communications with a Press Release or Media Kit Example
KWAL values external communications for brand visibility. Use the STAR method to describe a specific coursework or volunteer project where you drafted a press release or media kit, incorporating keywords like “external communications” for ATS compatibility. Focus on a unique task, such as promoting a campus event or community initiative, quantifying the reach or impact achieved.
Write in your CV: “Drafted [specific press release, e.g., for university cultural festival], highlighting [specific details, e.g., 500 attendees and 10 performances], distributed to [specific outlets, e.g., 5 local media], achieving [specific reach, e.g., 1,000 views].” Or “Created [specific media kit, e.g., for a charity run], including [specific content, e.g., event stats and sponsor logos], resulting in [specific outcome, e.g., 3 media mentions].” In your cover letter, state: “In my coursework, I crafted [specific press release, e.g., for a student club event], targeting [specific audience, e.g., local press], which boosted [specific visibility, e.g., 20% attendance], aligning with KWAL’s responsible drinking campaigns.” Or “Developing [specific media kit, e.g., for a health awareness drive], I ensured [specific clarity, e.g., concise brand messages], preparing me for KWAL’s external communications.” For your interview, say: “I wrote [specific press release, e.g., for a campus seminar], detailing [specific highlights, e.g., keynote speakers], sent to [specific outlets, e.g., 4 newsrooms], gaining [specific coverage, e.g., 2 articles], similar to KWAL’s media relations.” Or “For [specific project, e.g., community fair], I created [specific kit, e.g., with event photos], achieving [specific impact, e.g., 500 social shares], ready for KWAL’s branding tasks.”* Open your CV with: “Creative Corporate Affairs Intern with [your background, e.g., BA Communications] skilled in external media.” Attach a redacted press release sample as a portfolio item. Follow up with an email 3 days post-submission, referencing KWAL’s Heineken affiliation. Network via Kenya Communications Students Association on LinkedIn for press examples, making your Corporate Affairs Intern application media-ready.
Tip 2: Highlight Internal Communications with a Newsletter or Memo Example
Internal engagement fosters KWAL’s culture. Detail a specific task where you created a newsletter or memo, using keywords like “internal communications.” Focus on a unique instance, such as a university club update or workplace memo, with outcomes on employee or group engagement.
Write in your CV: “Produced [specific newsletter, e.g., monthly club update for 50 members], including [specific content, e.g., event recaps and schedules], boosting [specific engagement, e.g., 80% readership].” Or “Drafted [specific memo, e.g., for student council], outlining [specific details, e.g., budget plans], resulting in [specific feedback, e.g., 90% approval].” In your cover letter, state: “In my university role, I created [specific newsletter, e.g., for journalism club], sharing [specific updates, e.g., 5 events], which increased [specific participation, e.g., 25% attendance], aligning with KWAL’s internal communications.” Or “Writing [specific memo, e.g., for team project], I clarified [specific goals, e.g., deadlines], enhancing [specific teamwork, e.g., project completion], ready for KWAL’s employee engagement.” For your interview, say: “I crafted [specific newsletter, e.g., for 30 students], highlighting [specific news, e.g., exam schedules], so [specific result, e.g., all read it], like KWAL’s intranet posts.” Or “For [specific memo, e.g., volunteer group], I outlined [specific plan, e.g., fundraising], achieving [specific unity, e.g., full team support], supporting KWAL’s internal memos.”* Include an “Internal Communications” section with 3-4 examples. Attach a redacted newsletter sample to your portfolio. Follow up with an email referencing KWAL’s employee engagement. Network via Kenya Internal Comms Network on LinkedIn for memo examples, making your Corporate Affairs Intern application engagement-focused.
Tip 3: Emphasize Social Media Support with a Content Posting Example
Social media enhances KWAL’s brand. Describe a specific task where you managed a social platform, using keywords like “social media communications.” Focus on a unique post or campaign, like a university or community social media update, with metrics on engagement.
Write in your CV: “Posted [specific content, e.g., event ad on X for student festival], reaching [specific audience, e.g., 1,000 followers], achieving [specific engagement, e.g., 200 likes and 50 retweets].” Or “Managed [specific platform, e.g., LinkedIn page for club], creating [specific posts, e.g., 10 weekly updates], boosting [specific growth, e.g., 15% followers].” In your cover letter, state: “In my coursework, I managed [specific X campaign, e.g., for a charity drive], posting [specific content, e.g., photos and stories], which increased [specific engagement, e.g., 30% shares], aligning with KWAL’s social strategy.” Or “Updating [specific LinkedIn page, e.g., for student group], I shared [specific content, e.g., event recaps], growing [specific metric, e.g., 100 connections], ready for KWAL’s platforms.” For your interview, say: “I posted [specific content, e.g., seminar ad on X], targeting [specific audience, e.g., students], gaining [specific reach, e.g., 500 views], like KWAL’s social media tasks.” Or “For [specific page, e.g., club Instagram], I shared [specific post, e.g., video reel], achieving [specific engagement, e.g., 40 comments], supporting KWAL’s branding.”* Include a “Social Media Examples” section with 3-4 posts. Attach a screenshot of a post with metrics to your portfolio. Follow up with an email referencing KWAL’s social platforms. Network via Kenya Social Media Professionals on LinkedIn for content examples, making your Corporate Affairs Intern application social-savvy.
Tip 4: Detail Media Relations with a Press Coordination Example
Media coordination is key for KWAL. Highlight a specific task where you managed media inquiries or contacts, using keywords like “media relations.” Focus on a unique instance, like organizing a press event for a university project, with outcomes on coverage or response time.
Write in your CV: “Coordinated [specific media task, e.g., press invites for campus event], contacting [specific outlets, e.g., 5 local journalists], resulting in [specific coverage, e.g., 3 articles published].” Or “Managed [specific inquiries, e.g., 10 media questions for charity drive], responding [specific time, e.g., within 24 hours], achieving [specific feedback, e.g., positive mentions].” In your cover letter, state: “In my project, I handled [specific media task, e.g., journalist invites for a seminar], ensuring [specific response, e.g., 80% attendance], which aligns with KWAL’s media relations.” Or “Coordinating [specific press, e.g., for a student expo], I maintained [specific list, e.g., media contacts], boosting [specific visibility, e.g., 20% more coverage], ready for KWAL’s outreach.” For your interview, say: “I invited [specific journalists, e.g., 4 to a club event], sending [specific details, e.g., agenda], so [specific result, e.g., 2 published stories], like KWAL’s media coordination.” Or “For [specific inquiries, e.g., about a fundraiser], I responded [specific time, e.g., same day], gaining [specific coverage, e.g., radio mention], supporting KWAL’s relations.”* Include a “Media Relations” section with 3-4 examples. Attach a media contact list sample to your portfolio. Follow up with an email referencing KWAL’s Heineken media strategy. Network via Kenya Media Relations Network on LinkedIn for press examples, making your Corporate Affairs Intern application media-ready.
Tip 5: Showcase Event Support with a Logistics Coordination Example
Event support drives KWAL’s CSR. Describe a specific event coordination task from your experience, using keywords like “event communications.” Focus on a unique instance, like a university or community event, with outcomes on attendance or logistics.
Write in your CV: “Coordinated [specific event, e.g., campus career fair for 200 students], arranging [specific logistics, e.g., tents and posters], resulting in [specific turnout, e.g., 90% attendance].” Or “Supported [specific event, e.g., charity walk], managing [specific tasks, e.g., 50 registrations], achieving [specific success, e.g., KES 100K raised].” In your cover letter, state: “In my role, I organized [specific event, e.g., student debate], handling [specific logistics, e.g., venue booking], which boosted [specific engagement, e.g., 30% participation], aligning with KWAL’s CSR events.” Or “Supporting [specific event, e.g., community cleanup], I coordinated [specific communications, e.g., flyers], ensuring [specific turnout, e.g., 50 volunteers], ready for KWAL’s initiatives.” For your interview, say: “I managed [specific event, e.g., club seminar], booking [specific venue, e.g., hall], so [specific result, e.g., 100 attendees], like KWAL’s product launches.” Or “For [specific fundraiser, e.g., health camp], I arranged [specific logistics, e.g., posters], achieving [specific impact, e.g., 200 visitors], supporting KWAL’s events.”* Include an “Event Support” section with 3-4 examples. Attach an event flyer to your portfolio. Follow up with an email referencing KWAL’s CSR focus. Network via Kenya Event Planners on LinkedIn for logistics examples, making your Corporate Affairs Intern application event-effective.
Tip 6: Highlight Content Creation with a Blog or Caption Example
Content creation enhances KWAL’s brand. Detail a specific task where you wrote a blog post or social caption, using keywords like “content creation.” Focus on a unique piece, like a university article or social post, with engagement outcomes.
Write in your CV: “Wrote [specific blog, e.g., on campus sustainability], highlighting [specific topic, e.g., recycling], achieving [specific reach, e.g., 500 reads].” Or “Created [specific caption, e.g., for club Instagram post], promoting [specific event, e.g., talent show], gaining [specific engagement, e.g., 100 likes].” In your cover letter, state: “In my coursework, I crafted [specific post, e.g., X update on student expo], driving [specific engagement, e.g., 20% more followers], aligning with KWAL’s content strategy.” Or “Writing [specific blog, e.g., for a charity], I highlighted [specific story, e.g., community impact], boosting [specific reach, e.g., 300 views], ready for KWAL’s branding.” For your interview, say: “I wrote [specific caption, e.g., for a seminar on X], using [specific phrase, e.g., ‘Join us for innovation’], gaining [specific likes, e.g., 50], like KWAL’s social content.” Or “For [specific blog, e.g., club newsletter], I detailed [specific event, e.g., debate], achieving [specific reads, e.g., 200], supporting KWAL’s campaigns.”* Include a “Content Creation” section with 3-4 examples. Attach a blog or caption sample to your portfolio. Follow up with an email referencing KWAL’s social media. Network via Kenya Content Creators on LinkedIn for content examples, making your Corporate Affairs Intern application content-creative.
Tip 7: Demonstrate Reporting with a Campaign Performance Example
Reporting supports KWAL’s strategy. Describe a specific task where you compiled a report, using keywords like “communications reporting.” Focus on a unique instance, like a university project or club campaign, with metrics on performance.
Write in your CV: “Compiled [specific report, e.g., for student event campaign], analyzing [specific metrics, e.g., 200 attendees and 50 shares], presenting [specific findings, e.g., 30% engagement], for [specific review, e.g., faculty].” Or “Prepared [specific summary, e.g., for club social media], tracking [specific data, e.g., 1,000 views], resulting in [specific insight, e.g., peak post times].” In your cover letter, state: “In my project, I reported [specific campaign, e.g., fundraiser], detailing [specific metrics, e.g., KES 50K raised], which aligns with KWAL’s performance tracking.” Or “Analyzing [specific event, e.g., seminar], I summarized [specific data, e.g., 100 attendees], boosting [specific strategy, e.g., next event], ready for KWAL’s reports.” For your interview, say: “I compiled [specific report, e.g., for a club drive], tracking [specific metrics, e.g., 300 X impressions], so [specific result, e.g., better ads], like KWAL’s campaign reports.” Or “For [specific campaign, e.g., health talk], I reported [specific data, e.g., 50 participants], suggesting [specific tweak, e.g., evening posts], supporting KWAL’s analytics.”* Include a “Reporting Examples” section with 3-4 metrics. Attach a redacted report to your portfolio. Follow up with an email referencing KWAL’s Heineken analytics. Network via Kenya Data Analysts on LinkedIn for reporting examples, making your Corporate Affairs Intern application report-ready.
Tip 8: Showcase Research with an Industry Trend Example
Research informs KWAL’s communications. Detail a specific research task from your coursework, using keywords like “industry research.” Focus on a unique project, like a market trend analysis, with actionable insights.
Write in your CV: “Researched [specific topic, e.g., beverage market trends], analyzing [specific sources, e.g., 10 industry reports], identifying [specific insight, e.g., 20% rise in non-alcoholic drinks], for [specific project, e.g., class presentation].” Or “Studied [specific trend, e.g., social media campaigns], compiling [specific data, e.g., 15 case studies], suggesting [specific strategy, e.g., video ads], boosting [specific impact, e.g., 25% engagement].” In your cover letter, state: “In my coursework, I researched [specific trend, e.g., FMCG branding], finding [specific insight, e.g., youth prefer visuals], which supports KWAL’s campaign strategy.” Or “Analyzing [specific market, e.g., wine preferences], I identified [specific opportunity, e.g., premium brands], ready for KWAL’s research needs.” For your interview, say: “I studied [specific trend, e.g., responsible drinking ads], reviewing [specific sources, e.g., 5 campaigns], suggesting [specific tactic, e.g., X posts], like KWAL’s research.” Or “For [specific project, e.g., class paper], I analyzed [specific data, e.g., beverage sales], finding [specific trend, e.g., 10% juice rise], supporting KWAL’s strategy.”* Include a “Research Examples” section with 3-4 insights. Attach a research summary to your portfolio. Follow up with an email referencing KWAL’s market focus. Network via Kenya Market Research Group on LinkedIn for trend examples, making your Corporate Affairs Intern application research-rich.
Tip 9: Highlight Teamwork with a Collaborative Project Example
Teamwork is vital for KWAL’s culture. Describe a specific group project where you collaborated on communications, using keywords like “team communications.” Focus on a unique instance, like a university campaign, with outcomes on group success.
Write in your CV: “Collaborated on [specific project, e.g., student media campaign], with [specific team, e.g., 5 members], creating [specific content, e.g., 10 posters], achieving [specific reach, e.g., 500 students].” Or “Worked with [specific group, e.g., 4 classmates], producing [specific output, e.g., event newsletter], resulting in [specific feedback, e.g., 4.8/5 rating].” In your cover letter, state: “In my group project, I teamed up for [specific campaign, e.g., university expo], contributing [specific part, e.g., social posts], which boosted [specific turnout, e.g., 30%], aligning with KWAL’s teamwork.” Or “Collaborating on [specific task, e.g., club video], I ensured [specific coordination, e.g., script alignment], supporting [specific success, e.g., 200 views], ready for KWAL’s team efforts.” For your interview, say: “I worked with [specific team, e.g., 3 students], creating [specific content, e.g., event ad], so [specific result, e.g., 100 attendees], like KWAL’s collaborative campaigns.” Or “For [specific project, e.g., charity drive], I coordinated [specific task, e.g., flyer design], achieving [specific goal, e.g., 50 volunteers], supporting KWAL’s teamwork.”* Include a “Teamwork Examples” section with 3-4 collaborations. Attach a team project sample to your portfolio. Follow up with an email referencing KWAL’s collaborative culture. Network via Kenya Team Communicators on LinkedIn for teamwork examples, making your Corporate Affairs Intern application team-strong.
Tip 10: Demonstrate Eagerness to Learn with a New Skill Example
Eagerness to learn is key for interns. Detail a specific instance where you quickly learned a communications skill or tool, using keywords like “communications learning.” Focus on a unique adoption, like mastering a social media tool or writing style, with outcomes on impact.
Write in your CV: “Learned [specific tool, e.g., Canva for posters] in [specific time, e.g., 3 days], creating [specific content, e.g., 5 event flyers], achieving [specific reach, e.g., 300 shares].” Or “Mastered [specific skill, e.g., press release format], applying [specific style, e.g., AP style], resulting in [specific outcome, e.g., published article].” In your cover letter, state: “In my coursework, I quickly learned [specific tool, e.g., Hootsuite for social posts], boosting [specific engagement, e.g., 20% likes], aligning with KWAL’s learning culture.” Or “Adopting [specific skill, e.g., media pitch writing], I improved [specific output, e.g., journalist responses], ready for KWAL’s communications needs.” For your interview, say: “I learned [specific tool, e.g., LinkedIn analytics], creating [specific post, e.g., event update], gaining [specific reach, e.g., 400 views], like KWAL’s social tasks.” Or “For [specific project, e.g., blog writing], I mastered [specific style, e.g., conversational tone], achieving [specific reads, e.g., 200], supporting KWAL’s content.”* Include a “Learning Examples” section with 3-4 skills. Attach a tool screenshot or content sample to your portfolio. Follow up with an email referencing KWAL’s Heineken training. Network via Kenya Learning Communicators on LinkedIn for skill examples, making your Corporate Affairs Intern application learning-eager.
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