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Market Research Consultant (Multiple Positions) (Reference: CPHRM-10-2025)
Essential Job Details
- Position Title: Market Research Consultant
- Location: Remote (Kenya)
- Employment Type: Consultancy
- Number of Vacancies: Multiple
- Salary: Not specified
- Category/Department: Market Research and Business Development
- Reporting To: Project Lead
- Application Deadline: Thursday, 30 October 2025
Introduction
The market research consultant jobs in remote settings across Kenya provide a compelling career opportunity for analytical professionals eager to uncover business potential through location-specific insights and competitive evaluations. These consultancy roles focus on assessing market dynamics to recommend viable ventures, making them perfect for Kenyan experts passionate about driving sustainable growth in diverse sectors. Optimized for remote work, this position allows flexibility to operate from any location in Kenya, leveraging digital tools for collaboration and data analysis, ensuring work-life balance while contributing to high-impact projects.
About CPHRM Group
CPHRM Group is a leading consultancy firm specializing in delivering technical solutions and advisory services across various industries, with a particular emphasis on the development sector. Committed to fostering innovation and sustainable progress, the organization collaborates with clients to identify opportunities that align with local market needs. Through data-driven strategies and expert analyses, CPHRM Group helps partners navigate complex business landscapes, ensuring impactful and ethical outcomes. Known for its commitment to excellence and client-centric approach, CPHRM Group operates remotely, enabling flexible contributions from talented professionals across Kenya. The company supports a fully remote workforce, providing tools and resources for seamless virtual collaboration, allowing consultants to deliver results without geographic constraints.
Key Responsibilities
- Evaluate demographic, economic, and behavioral data to identify high-potential business opportunities in specific towns, cities, or regions, utilizing remote data sources and virtual mapping tools.
- Develop feasibility analyses tailored to locations, incorporating customer segmentation and spending patterns to guide recommendations, all conducted through online research platforms.
- Analyze market gaps and product-market fit, providing insights into unmet demands across geographic areas, with remote access to global databases.
- Map competitors in targeted business categories or locations, profiling their operations for comprehensive understanding, leveraging digital competitive intelligence software.
- Identify pricing structures, value propositions, and marketing strategies employed by competitors to inform client positioning, using remote analytics tools.
- Conduct SWOT analyses and benchmarking to highlight strengths, weaknesses, opportunities, and threats in competitive landscapes, facilitated by cloud-based collaboration platforms.
- Lead desk research and coordinate field data collection through surveys, interviews, or observations when necessary, managing remote enumerators via video calls.
- Collaborate with local teams or enumerators to gather and validate on-ground insights for accuracy, coordinating virtually through project management apps.
- Synthesize findings into actionable business models, intelligence reports, or strategic recommendations for clients, shared via secure online portals.
- Prepare detailed reports, slide decks, and briefs outlining opportunities, risks, and competitive dynamics, presented remotely via video conferencing.
- Present research outcomes to internal teams, clients, or investors using clear and persuasive formats, optimized for virtual meetings.
- Support project monitoring by tracking progress and ensuring alignment with client objectives, using remote tracking tools like Trello or Asana.
Qualifications and Skills
- Bachelor’s or Master’s degree in Business, Marketing, Economics, or a related field from a recognised institution.
- 3–5 years of experience in market research, business feasibility analysis, or strategic advisory roles.
- Strong understanding of African consumer markets, MSME ecosystems, and regional business dynamics.
- Excellent research design, data interpretation, and report writing abilities.
- Proficiency in GIS tools, Excel modelling, Tableau, or Power BI for data visualization.
- Familiarity with small business operations and competitive analysis frameworks.
- Ability to work remotely with minimal supervision in a fast-paced environment.
- Certificate in project management or related certifications is an advantage.
- Fluency in English; knowledge of local languages is a plus.
- Experience with remote collaboration tools like Zoom, Slack, and Google Workspace for virtual teamwork.
- Adaptability to remote work setups, including reliable internet and home office capabilities.
Company Culture and Values
CPHRM Group promotes a collaborative and flexible work culture, emphasizing innovation, ethical practices, and client impact. The organization values work-life balance through remote arrangements, allowing consultants to contribute from anywhere in Kenya while fostering professional growth. With a focus on sustainability and inclusivity, CPHRM Group encourages diverse perspectives to drive creative solutions, creating an environment where team members are empowered to excel and make meaningful contributions to development projects. Remote work is central to our operations, with regular virtual check-ins, team-building activities, and digital resources to maintain connectivity and productivity.
How to Apply
Apply now for the Market Research Consultant position (Reference: CPHRM-10-2025). Submit the following:
- A cover letter detailing your experience in market research and competitive analysis
- A detailed CV with at least three professional referees
- Relevant certificates and qualifications
Send your application to the online portal at Apply for CPHRM Group Market Research Consultant. Clearly state the job title in the subject line of your email if needed. The deadline for applications is Thursday, 30 October 2025. Only shortlisted candidates will be contacted. CPHRM Group is an equal opportunity employer.
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market research consultant jobs, remote market research roles Kenya, business opportunity analysis careers, competitive landscape jobs, development sector vacancies
Career Impact and Growth Opportunities
The market research consultant jobs at CPHRM Group offer a significant career impact by allowing professionals to shape business strategies in Kenya’s evolving development sector. These roles provide exposure to diverse projects, from urban market assessments to rural opportunity evaluations, building a portfolio that demonstrates expertise in location-based analysis. As a consultant, you’ll influence client decisions on ventures that drive economic growth, positioning yourself as a key player in sustainable development. The remote nature of the job enhances flexibility, enabling you to manage your schedule while collaborating with global teams, fostering a balanced professional life.
Why Choose These Market Research Consultant Jobs?
The market research consultant jobs are ideal for analytical minds seeking flexibility in remote work while contributing to high-impact initiatives. CPHRM Group’s focus on the development sector means your work supports NGOs, international organizations, and social impact projects, blending research with strategic advisory. This role offers a pathway to leadership positions in consultancy, with multiple openings allowing for collaborative team dynamics. The remote setup allows you to work from home or any location in Kenya, reducing commute time and increasing productivity.
Benefits of Market Research Consultant Jobs
- Flexible Remote Work: Operate from any location in Kenya, balancing professional and personal commitments with no need for office presence.
- Professional Development: Gain skills in GIS, data modeling, and competitive benchmarking through real-world applications, with opportunities for virtual training.
- Impactful Contributions: Help clients launch successful ventures by uncovering market gaps and risks, contributing to Kenya’s economic landscape.
- Networking Opportunities: Collaborate with enumerators, clients, and industry partners across sectors via virtual platforms like Zoom and Slack.
- Competitive Consultancy Terms: Engage in project-based work with potential for long-term contracts and performance-based incentives.
Alignment with Kenya’s Development Goals
The market research consultant jobs align with Kenya’s Vision 2030 by promoting entrepreneurship and MSME growth through data-driven insights. By assessing regional dynamics, you’ll support initiatives that enhance economic inclusion, job creation, and innovation, contributing to national priorities in sustainable development and urban planning. The remote model supports Kenya’s digital economy goals, allowing consultants to leverage online tools for nationwide impact without geographic limitations.
Professional Development Opportunities
CPHRM Group encourages growth in market research consultant jobs through exposure to advanced tools like Tableau and Power BI. Consultants can pursue certifications in market analysis or project management, with the role’s fieldwork component building practical expertise in surveys and interviews. Remote access to online courses and webinars ensures continuous learning without travel.
Location-Based Opportunity Assessment
In market research consultant jobs, you’ll delve into demographic data to recommend businesses suited to specific Kenyan regions, such as high-potential ventures in Nairobi or untapped markets in rural areas. This involves analyzing income patterns and consumer behavior to identify profitable niches, all conducted remotely using digital data sources and virtual mapping software like GIS platforms.
Competitive Landscape Analysis
The market research consultant jobs require mapping competitors, evaluating their strategies, and conducting SWOT analyses. You’ll provide clients with positioning insights, helping them differentiate in crowded markets like retail or services, using remote analytics tools and online databases for comprehensive profiles.
Data Collection and Synthesis
Market research consultant jobs involve leading desk research and coordinating field studies, synthesizing findings into models that guide business decisions. This data-driven approach ensures recommendations are actionable and grounded in local realities, with remote coordination via video calls and project management apps like Asana.
Client Delivery and Reporting
In market research consultant jobs, you’ll prepare reports and presentations that translate complex data into strategic advice, empowering clients to make informed investments. Remote video conferencing tools enable seamless presentations to stakeholders worldwide, enhancing global collaboration.
Remote Work Policy Advantages
The remote nature of market research consultant jobs allows for flexible scheduling, enabling consultants to manage multiple projects while maintaining work-life balance. CPHRM Group provides digital resources like secure cloud storage and collaboration platforms to support efficient remote operations.
Building a Portfolio in Development Consulting
Market research consultant jobs at CPHRM Group help build a strong portfolio, showcasing your ability to drive business success through research. The multiple positions available allow for specialization in areas like urban development or rural economies, diversifying your expertise.
Networking in the Development Sector
Market research consultant jobs offer connections with NGOs and investors, expanding your professional network through virtual meetings and online forums.
Innovation in Market Analysis
Market research consultant jobs encourage using tools like GIS for innovative assessments, integrating AI-driven analytics for deeper insights.
Preparing for Success in Market Research Consultant Jobs
To succeed in market research consultant jobs, emphasize your research experience and analytical skills in applications. Demonstrating familiarity with remote tools like Tableau and GIS will strengthen your candidacy.
Why Remote in Kenya for Market Research Consultant Jobs?
Remote market research consultant jobs leverage Kenya’s digital infrastructure for nationwide impact, allowing consultants to access global data from home while contributing to local development.
Commitment to Diversity and Inclusion
CPHRM Group promotes inclusivity in market research consultant jobs, ensuring opportunities for all backgrounds.
Enhancing Business Feasibility
Market research consultant jobs focus on feasibility studies for viable ventures, using remote data to evaluate risks and opportunities.
Supporting MSME Ecosystems
Market research consultant jobs aid small businesses through competitive insights, fostering entrepreneurship in Kenya.
Data Interpretation Expertise
Market research consultant jobs require interpreting data for strategic recommendations, honing skills in remote analysis.
Field-Based Insights in Remote Setup
Market research consultant jobs involve virtual coordination of field studies, ensuring accurate insights without on-site presence.
Report Writing Excellence
Market research consultant jobs demand compelling reports for client engagement, refined through digital feedback loops.
Project Monitoring Integration
Market research consultant jobs include remote monitoring for ongoing success, using tools like Asana for tracking.
Growth to Senior Consultancy
Market research consultant jobs lead to advanced roles, with multiple positions offering varied experiences.
Sustainable Growth Focus
Market research consultant jobs emphasize sustainability, aligning with Kenya’s green economy goals.
Economic Inclusion Contributions
Market research consultant jobs support inclusive economies by identifying opportunities for underserved regions.
Urban vs Rural Analysis
Market research consultant jobs compare geographic dynamics, providing balanced insights remotely.
Consumer Behavior Studies
Market research consultant jobs analyze spending patterns using online datasets.
SWOT and Benchmarking
Market research consultant jobs use analytical frameworks for competitive edge.
GIS and Modeling Tools
Market research consultant jobs utilize advanced software for virtual mapping.
Client Presentation Skills
Market research consultant jobs require persuasive communication in remote settings.
Remote Collaboration Best Practices
In market research consultant jobs, effective use of tools like Slack and Zoom ensures team synergy.
Digital Security in Remote Work
Market research consultant jobs prioritize data protection through secure remote platforms.
Balancing Multiple Projects Remotely
Market research consultant jobs allow managing diverse assignments from home.
Virtual Team Building
Market research consultant jobs include online activities to strengthen remote teams.
Remote Work Tools Proficiency
Market research consultant jobs require mastery of digital tools for efficiency.
Adapting to Remote Challenges
Market research consultant jobs build resilience in virtual environments.
Global Perspectives in Local Markets
Market research consultant jobs integrate international trends remotely.
Ethical Research Practices
Market research consultant jobs adhere to standards in data handling.
Future-Proofing Skills
Market research consultant jobs prepare for evolving digital landscapes.
Personal Branding as a Consultant
Market research consultant jobs enhance your professional profile remotely.
Contributing to Kenya’s Innovation Ecosystem
Market research consultant jobs support tech-driven business models.
Final Thoughts on Market Research Consultant Jobs
The market research consultant jobs at CPHRM Group are a launchpad for impactful careers. Apply to influence Kenya’s business landscape remotely.
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