Essential Job Details

• Position Title: Marketing Manager
• Location: Nairobi, Kenya
• Employment Type: Full-Time
• Number of Vacancies: 1
• Salary: KES 100,000 – KES 180,000 Monthly (Estimated based on market research from reputable sources: PayScale and Glassdoor for marketing managers with 5+ years experience in Nairobi’s EV/automotive/technology sectors)
• Category/Department: Marketing
• Reporting To: Kenya Leadership Team / Global Marketing Head
• Application Deadline: 28 September 2025

Introduction

A dynamic Marketing Manager opportunity awaits a strategic and creative professional at SUN Mobility in Nairobi, Kenya, to lead marketing efforts in the innovative electric vehicle (EV) energy services sector. This role focuses on developing and executing strategic marketing plans to position SUN Mobility as a leader in clean mobility, driving brand awareness and adoption of its battery-swapping ecosystem. Tailored for professionals with 5+ years of marketing experience, the Marketing Manager will design multi-channel campaigns, manage digital and event-based initiatives, and collaborate with cross-functional teams to align marketing with business goals. By joining SUN Mobility, you’ll contribute to affordable and scalable EV solutions, advancing Kenya’s clean mobility transition in a high-growth startup environment.

About SUN Mobility

SUN Mobility is a global pioneer in battery swapping technology, enabling widespread EV adoption through an interoperable platform that enhances affordability, accessibility, and scalability, particularly for two- and three-wheelers (2W/3Ws). Backed by prestigious investors like Bosch, Vitol, Indian Oil Corporation (IOCL), and Helios, SUN Mobility facilitates over 1.4 million battery swaps monthly and operates India’s largest battery-swapping network. Entering Kenya as its first African market, SUN Mobility is building a team of passionate self-starters to leverage proven technology and cross-continental expertise. The company fosters an innovative, collaborative culture centered on clean mobility, making it an ideal environment for a Marketing Manager to drive brand growth and customer engagement in Kenya’s EV ecosystem.

Key Responsibilities

• Develop and execute strategic marketing plans tailored to the Kenyan market to position SUN Mobility as a clean mobility leader in the Marketing Manager role.
• Lead multi-channel campaigns (digital, print, PR, events, partnerships) to build brand awareness and customer engagement.
• Manage digital marketing activities, including content creation, social media, and paid campaigns to drive online visibility.
• Organize and execute events, roadshows, and activations to showcase SUN Mobility’s battery-swapping solutions.
• Collaborate with sales, business development, and onboarding teams to align marketing efforts with business objectives.
• Build relationships with media, PR agencies, and local partners to maximize brand reach and credibility.
• Monitor campaign effectiveness, tracking and reporting key marketing KPIs (reach, engagement, conversions).
• Ensure brand consistency across all platforms, communications, and customer touchpoints in the Marketing Manager role.
• Create compelling content for digital and print channels to highlight EV benefits.
• Optimize SEO and SEM strategies to enhance online discoverability.
• Manage social media platforms (e.g., Twitter, LinkedIn, Instagram) to engage target audiences.
• Plan and execute B2B and B2C marketing campaigns for fleet operators and individual users.
• Coordinate with creative agencies for campaign assets, such as videos and graphics.
• Analyze market trends and customer insights to refine marketing strategies.
• Develop partnerships with local influencers and community groups to boost brand presence.
• Track marketing budgets to ensure cost-effective campaign execution.
• Prepare reports and dashboards for leadership on campaign performance.
• Oversee event logistics, including venue selection and promotional materials.
• Conduct competitive analysis to position SUN Mobility advantageously.
• Support product launches with targeted marketing campaigns.
• Engage with media outlets for press releases and coverage.
• Ensure compliance with Kenyan advertising and data protection regulations.
• Collaborate with India HQ marketing team for global brand alignment.
• Monitor customer feedback to improve marketing approaches.
• Develop loyalty programs to enhance customer retention for battery-swapping services.

Qualifications and Skills

• Experience: Minimum 5 years in marketing roles, preferably in EV, automotive, renewable energy, or technology sectors, critical for the Marketing Manager role.
• Education: Bachelor’s degree in marketing, communications, business, or a related field; a relevant master’s degree is an advantage.
• Track Record: Proven expertise in brand building, digital marketing, and campaign execution across diverse channels.
• Marketing Expertise: Experience in B2B and B2C marketing; exposure to fleet or mobility industries is a plus.
• Digital Proficiency: Strong understanding of digital platforms, social media, PR, and event marketing.
• Analytics Skills: Hands-on experience with marketing analytics and performance tracking tools (e.g., Google Analytics, HubSpot).
• Environment Exposure: Prior experience in startups or fast-growth environments is highly valued.
• Strategic Thinking: Strong strategic thinking with hands-on execution capabilities in the Marketing Manager role.
• Communication Skills: Exceptional communication, storytelling, and presentation skills for engaging diverse audiences.
• Creative Mindset: Creative mindset to craft impactful campaigns for new markets.
• Digital Marketing Skills: Proficiency in SEO, SEM, social media, and analytics to drive online engagement.
• Collaboration: Collaborative and adaptable, thriving in a startup environment.
• Ownership: High ownership, problem-solving, and “get-it-done” attitude.
• Passion for Sustainability: Passionate about sustainability, clean mobility, and building a new market.
• Brand Management: Expertise in maintaining brand consistency across touchpoints.
• Market Research: Ability to analyze market trends and consumer behavior.
• Event Planning: Skills in organizing high-impact events and roadshows.
• Stakeholder Management: Experience building relationships with media and partners.
• Budget Management: Proficiency in managing marketing budgets effectively.
• Preferred Skills: Familiarity with tools like Canva, Hootsuite, or Salesforce; knowledge of EV market trends.
• Cultural Fit: Comfort in a multicultural, global team environment.
• Time Management: Ability to juggle multiple campaigns and deadlines.
• Ethical Standards: Commitment to ethical marketing and data practices.

Company Culture and Values

SUN Mobility fosters a dynamic and innovative work environment where self-starters thrive in a startup-like atmosphere. Committed to clean mobility and sustainability, the company values collaboration, creativity, and adaptability, encouraging employees to drive EV adoption through impactful marketing. Backed by global investors like Bosch and IOCL, SUN Mobility promotes professional growth through hands-on roles and cross-continental opportunities. The culture emphasizes excellence and impact, ensuring marketing aligns with business goals. As a Marketing Manager, you’ll join a passionate team scaling battery swapping in Kenya, contributing to sustainable urban ecosystems.

Benefits

• Competitive Salary: KES 100,000–180,000 monthly (estimated based on PayScale and Glassdoor), reflecting the role’s strategic responsibilities.
• Professional Development: Opportunities to enhance skills in digital marketing and brand building.
• Impactful Work: Drive Kenya’s clean mobility transition through innovative campaigns.
• Collaborative Environment: Work with a diverse, innovative team focused on sustainability.
• Dynamic Startup Culture: Thrive in a fast-paced environment with growth opportunities.

How to Apply

Apply for the Marketing Manager position by submitting the following to the official portal by 28 September 2025:

• A detailed CV highlighting education, experience, and relevant skills.
• A cover letter explaining your interest in the Marketing Manager role and alignment with SUN Mobility’s mission.
  Apply here: Submit Application. Reference Marketing Manager in your application. Only shortlisted candidates will be contacted. SUN Mobility is an equal opportunity employer, encouraging applications from all qualified individuals. Note: Flexi Personnel does not charge for job placement.

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Tags

Marketing Manager, Nairobi jobs, EV jobs Kenya, marketing careers 2025, brand management

Extended Content for Depth and Context

The Marketing Manager role at SUN Mobility is a high-impact position driving brand awareness and adoption of battery swapping in Kenya’s EV market. As a Marketing Manager, you’ll develop strategic campaigns, manage digital and event-based initiatives, and align marketing with business goals to scale operations. This role is ideal for professionals with 5+ years of marketing experience, offering exposure to a global leader in clean mobility and opportunities to shape sustainable urban ecosystems.

Why Choose This Marketing Manager Role?

The Marketing Manager position at SUN Mobility offers a unique opportunity to lead marketing for a high-growth startup backed by global investors like Bosch and Helios. You’ll drive brand growth, engage diverse audiences, and contribute to Kenya’s clean mobility transition. This Marketing Manager role provides professional growth, creative freedom, and a chance to make a tangible impact in the EV sector.

The Role in Electric Vehicle Energy Services

In the EV energy services industry, the Marketing Manager drives brand visibility and customer adoption through strategic campaigns. At SUN Mobility, you’ll promote battery swapping for 2W/3W vehicles, aligning marketing with sales and onboarding to ensure scalability and market penetration.

Developing Strategic Marketing Plans

As a Marketing Manager, you’ll craft marketing plans tailored to Kenya’s market dynamics. Responsibilities include:

• Analyzing local consumer behavior and EV adoption trends.
• Developing strategies to position SUN Mobility as a clean mobility leader.
• Targeting B2B (fleet operators) and B2C (individual users) segments.
• Aligning campaigns with global brand guidelines.
• Budgeting for cost-effective marketing initiatives.
  This ensures SUN Mobility’s market leadership.

Leading Multi-Channel Campaigns

The Marketing Manager leads campaigns across digital, print, PR, events, and partnerships. Tasks include:

• Creating integrated campaigns to maximize reach and engagement.
• Leveraging digital channels for targeted advertising.
• Coordinating print media for local visibility.
• Managing PR for brand credibility.
• Partnering with local organizations for community outreach.
  This drives awareness and adoption of battery swapping.

Managing Digital Marketing Activities

Digital marketing is a core focus for the Marketing Manager, enhancing online visibility. Responsibilities include:

• Optimizing SEO to improve website rankings.
• Running SEM campaigns via Google Ads.
• Managing social media content on platforms like Twitter and Instagram.
• Creating engaging blog posts and videos about EV benefits.
• Analyzing digital performance with tools like Google Analytics.
  This boosts online engagement and conversions.

Organizing Events and Roadshows

The Marketing Manager organizes events to showcase SUN Mobility’s solutions. Tasks include:

• Planning roadshows to demonstrate battery swapping.
• Coordinating logistics for venues, permits, and promotions.
• Engaging communities through activations.
• Partnering with local influencers for event reach.
  This creates hands-on customer experiences.

Collaborating with Cross-Functional Teams

Collaboration is key for the Marketing Manager to align with business goals. Responsibilities include:

• Partnering with sales to support lead generation.
• Working with business development for partnership campaigns.
• Supporting onboarding teams with customer-focused content.
• Aligning with India HQ for global consistency.
  This ensures marketing drives business outcomes.

Building Media and Partner Relationships

The Marketing Manager builds relationships with media and partners to enhance credibility. Tasks include:

• Liaising with media for press coverage.
• Partnering with PR agencies for storytelling.
• Engaging local partners like fleet operators.
• Networking with industry groups for visibility.
  This maximizes brand reach.

Monitoring Campaign Effectiveness

Tracking KPIs is critical for the Marketing Manager to measure success. Responsibilities include:

• Monitoring reach, engagement, and conversion metrics.
• Using analytics tools to assess campaign performance.
• Reporting insights to leadership for optimization.
• Adjusting strategies based on data-driven feedback.
  This ensures effective campaigns.

Ensuring Brand Consistency

The Marketing Manager maintains brand consistency across touchpoints. Tasks include:

• Enforcing brand guidelines in all communications.
• Reviewing campaign assets for alignment.
• Ensuring consistent messaging for B2B and B2C audiences.
• Coordinating with global teams for brand standards.
  This strengthens SUN Mobility’s identity.

Experience in Related Industries

With minimum 5 years in EV, automotive, renewable energy, or technology sectors, the Marketing Manager brings specialized expertise to drive SUN Mobility’s marketing. This experience enables:

• Understanding EV market dynamics and consumer preferences.
• Crafting campaigns for technical and sustainability-focused audiences.
• Leveraging tech marketing strategies for digital channels.
• Targeting fleet operators with B2B expertise.
• Adapting to fast-paced, innovative environments.
  This ensures the Marketing Manager aligns campaigns with SUN Mobility’s clean mobility goals.

Educational Background

A Bachelor’s degree in marketing, communications, or business, with a master’s degree as an advantage, equips the Marketing Manager with strategic and creative skills. This education supports:

• Marketing strategy development for market entry.
• Communication techniques for storytelling and engagement.
• Business acumen to align marketing with sales goals.
• Analytical skills for campaign performance tracking.
  This foundation drives effective marketing leadership.

Track Record in Marketing

A proven track record in brand building, digital marketing, and campaign execution is essential for the Marketing Manager. Key achievements include:

• Launching successful campaigns in competitive markets.
• Building brand awareness for innovative products.
• Executing multi-channel strategies with measurable results.
• Driving engagement through creative content.
  This expertise ensures impactful marketing for SUN Mobility.

Digital and Analytics Proficiency

Strong digital marketing skills (SEO, SEM, social media, analytics) and experience with tools like Google Analytics are critical for the Marketing Manager. Responsibilities include:

• Optimizing website SEO for higher rankings.
• Managing paid ad campaigns for cost efficiency.
• Analyzing social media metrics to refine strategies.
• Tracking conversions to measure ROI.
  This drives online success.

Strategic Thinking and Execution

The Marketing Manager combines strategic thinking with hands-on execution to deliver results. This includes:

• Developing long-term marketing plans for Kenya.
• Executing campaigns with precision and creativity.
• Adapting strategies based on market feedback.
• Balancing big-picture goals with tactical execution.
  This ensures effective market penetration.

Communication and Storytelling

Exceptional communication and storytelling skills enable the Marketing Manager to engage audiences. Tasks include:

• Crafting compelling narratives about clean mobility.
• Presenting campaign plans to leadership.
• Engaging customers with relatable messaging.
• Creating PR content for media outreach.
  This builds brand loyalty and awareness.

Creative Mindset

A creative mindset allows the Marketing Manager to craft impactful campaigns. Responsibilities include:

• Designing innovative campaigns for new audiences.
• Developing visually appealing content for EVs.
• Brainstorming unique event concepts.
• Adapting creative strategies for local culture.
  This drives engagement in Kenya’s market.

Collaboration and Adaptability

The Marketing Manager thrives in a collaborative and adaptable startup environment. Tasks include:

• Working with cross-functional teams for alignment.
• Adapting campaigns to market shifts.
• Embracing feedback to refine strategies.
• Navigating ambiguity in a high-growth setting.
  This ensures flexibility and teamwork.

Ownership and Problem-Solving

A high ownership and problem-solving attitude drives the Marketing Manager to deliver results. Responsibilities include:

• Taking initiative to address campaign challenges.
• Solving logistical issues for events.
• Owning campaign outcomes and KPIs.
• Innovating solutions for market entry.
  This fuels SUN Mobility’s growth.

Passion for Sustainability

A passion for sustainability and clean mobility motivates the Marketing Manager to build Kenya’s EV market. This includes:

• Promoting affordable EV solutions.
• Highlighting environmental benefits of battery swapping.
• Engaging communities in sustainability initiatives.
• Aligning campaigns with SUN Mobility’s mission.
  This drives meaningful impact.

A Day in the Life

A typical day as a Marketing Manager at SUN Mobility is dynamic and creative. You might start by analyzing campaign performance in Google Analytics, then develop content for a social media push on Twitter. Coordinating a roadshow to showcase battery swapping, meeting with a PR agency for media outreach, or presenting a marketing plan to leadership could follow. You might also refine SEO strategies or collaborate with sales to target fleet operators, ensuring a varied routine that drives brand growth and supports SUN Mobility’s mission.

Why Nairobi Is Ideal

Nairobi’s status as an EV hub and Kenya’s economic center makes it ideal for the Marketing Manager role. Advantages include:

• Vibrant market: Access to diverse audiences for B2B and B2C campaigns.
• Media hub: Proximity to media outlets for PR and coverage.
• Innovation ecosystem: Collaboration with EV stakeholders and influencers.
• Cultural diversity: Opportunities to craft locally resonant campaigns.
  This positions the Marketing Manager to drive impact in Kenya’s clean mobility transition.

Preparing for Success

To excel as a Marketing Manager, focus on digital marketing, creative storytelling, and adaptability. Key strategies include:

• Mastering SEO, SEM, and analytics tools like Google Analytics.
• Honing storytelling skills for compelling campaigns.
• Staying updated on EV market trends and consumer behavior.
• Building relationships with media and partners.
• Embracing SUN Mobility’s sustainability mission.
  These ensure the Marketing Manager delivers high-impact results.

The Broader Impact

As a Marketing Manager, you’ll enable SUN Mobility’s success in Kenya by driving brand awareness and EV adoption. Your efforts will:

• Promote clean mobility through impactful campaigns.
• Support economic growth by engaging fleet operators and consumers.
• Advance sustainability with scalable battery swapping solutions.
• Build community trust in SUN Mobility’s vision.
  This role shapes Kenya’s sustainable future.

Career Growth Opportunities

The Marketing Manager role offers pathways to senior roles like Head of Marketing, Brand Director, or Regional Marketing Lead. Benefits include:

• Leading larger marketing teams as SUN Mobility scales.
• Gaining global marketing exposure through India HQ.
• Developing expertise in EV marketing strategies.
• Transitioning to strategic business development roles.
  This positions the Marketing Manager for leadership in Kenya’s renewable energy sector.

Importance of Marketing in the EV Sector

Marketing is critical for the Marketing Manager to drive EV adoption and scalability. By building brand awareness and engaging customers, you’ll:

• Increase adoption of battery swapping for 2W/3Ws.
• Educate audiences on EV affordability and benefits.
• Support business growth through targeted campaigns.
• Position SUN Mobility as a market leader.
  This ensures market success.

Technical Proficiency

Proficiency in digital marketing tools (Google Analytics, Hootsuite) and creative software (Canva, Adobe Suite) enhances the Marketing Manager’s impact. Applications include:

• Analytics for tracking campaign performance.
• Social media tools for scheduling and engagement.
• Creative software for designing campaign assets.
• CRM systems like Salesforce for customer insights.
  This streamlines marketing efforts.

Ethical Practices

Ethical marketing practices uphold the Marketing Manager’s integrity. This includes:

• Ensuring transparent advertising claims.
• Complying with Kenyan advertising and data laws.
• Respecting customer privacy in campaigns.
• Promoting authentic sustainability messages.
  This builds trust and credibility.

Collaboration Across Teams

The Marketing Manager fosters synergy with sales, business development, and onboarding teams. Tasks include:

• Aligning campaigns with sales goals.
• Supporting partnerships with marketing collateral.
• Coordinating with global teams for brand consistency.
• Engaging onboarding teams for customer-focused content.
  This ensures cohesive business strategies.

Strategic Contributions to Clean Mobility

The Marketing Manager contributes to clean mobility by:

• Promoting affordable EV solutions through campaigns.
• Educating audiences on battery swapping benefits.
• Building partnerships for market expansion.
• Driving sustainability through community engagement.
  This advances SUN Mobility’s environmental mission.

Final Thoughts

The Marketing Manager role at SUN Mobility is a launchpad for impactful work in clean mobility, blending strategic marketing with creative execution to drive Kenya’s EV future. With opportunities for growth, a collaborative culture, and a mission to scale sustainable transport, this role is ideal for Nairobi-based professionals passionate about innovation and sustainability. Apply today to join a global leader in battery swapping technology and shape the future of clean mobility in Kenya.

Salary Estimate: KES 100,000–180,000 monthly, estimated based on market research from reputable sources PayScale (average KSh 1,200,000–2,000,000 annually or ~KES 100,000–166,667 monthly for marketing managers with 5+ years) and Glassdoor (average KES 100,000–180,000 monthly in Nairobi for marketing roles), reflecting the role’s strategic responsibilities in the EV sector.